Never Miss An Important Facebook Comment Again
32% of people regularly engage with Facebook pages, leaving more than 5 billion comments on Facebook pages each month
SocialCloser supports Facebook marketers with industry-first lead engagement AI that drives more leads, lower-cost ad campaigns, and new sales. Hundreds of billions are spent on Facebook ads, yet 95% of engaged leads are being ignored because they can’t be retargeted. Plus, the Facebook cost per lead is up 52% over the last two years. SocialCloser’s individual lead engagement tracking AI produces industry-first lead rankings, all-new ad audiences, retargeting campaigns, and over 20% lower ad costs.
A Facebook Comments First
This article not only digs deep into why Facebook comments are so important to marketers but also explores an all-new tool for tracking missed comments that far exceed the capabilities offered by Meta or any other tool on the market.
For the first time, see and reply to all MISSED comments across any number of Facebook pages, posts, and ads, happening anytime, past or present…all from one dashboard.
Announcing the "Missed Comment Tracker."
The Marketing Power Of Facebook Comments
More than 200 million businesses are now on Facebook, and 4 million are actively advertising. With over 5 billion Facebook page comments made each month, it’s about time we started thinking strategically about how to harness this business opportunity.
When a comment on Facebook remains unacknowledged, a chance to establish a lifelong customer is lost. In contrast, the most successful marketers cultivate devoted supporters and followers by engaging with their audience and building their brand through comments.
Facebook comments allow marketers to engage with their audience, understand their needs, and build a loyal community. This can also increase engagement, brand advocacy, and customer retention.
By analyzing the comments left on their posts, marketers can also gain a deeper understanding of their customers’ needs, preferences, and pain points. This information can help them tailor their marketing messages, improve their products or services, and create more targeted campaigns.
With nearly 3 billion monthly active users, Facebook provides a massive platform for businesses to promote their products or services and connect with potential customers.
Why, then, is it acceptable that comments are so regularly missed by marketers?
How To Never Miss An Important Facebook Comment Again
The Missed Comment Tracker provides a bird’s eye view of comments needing a reply, no matter where or when they happen.
"I now have the peace of mind that all comments are getting replies, and we're carrying on the conversations from our posts and ads."
The Missed Comment Tracker
Highlights
- Missed comments are called OPEN COMMENTS and are characterized by having not been replied to by an admin or editor…or partner, as established through Facebook’s Business Manager.
- Click on any number in the “Missed Comments” column to open that post or ad, reply, and move on without leaving your account.
- Once an admin or editor replies to a comment, the comment is automatically closed, and the number in the Missed Comments column of the dashboard is reduced by one.
- Comments can be manually closed by clicking the green OPEN button and selecting the MANUALLY CLOSE option.
- In addition to making replies, you can hide comments, like them, reply with emojis, and attach files just like you can natively on Facebook.
- What you can’t do on Facebook, but can with SocialCloser, is click once to access your own scripts to copy and paste into the reply field to help compose your responses.
- Scripts come in handy for use by junior-level staff or when you just want some help accessing written content that you’ve already thought through really well once and now can use repeatedly.
The Missed Comment Tracker saves hours every day managing comments that appear here, there, and everywhere and gets lost if not caught in real-time.
Conclusion
The point of social media marketing is to engage with potential customers, build relationships, and nurture prospects. In reality, managing social media engagements has become so time-consuming that even most digital marketing agencies don’t manage engagements from the social campaigns they create. We aim to make Meta marketing more accessible, less time-consuming, and easier to prove ROI.
If you want to do what other Meta marketers do to take back control of their marketing ROI, then CLICK HERE to book a 20-minute demo of the SocialCloser SaaS solution today.
